Why List Building Is Really So Important

At this point I’ve mentioned over and over that you should be building a list with just about every action you take in your business. But, why is it so important? There are several reasons — some include: Frequent, easy contact with list members Relationship building Future-proofing Scalability Passive income Multiple points of income Let’s … Read more

The Power of Preselling Products by Email

There’s a huge difference in sales conversions when someone is excited about a purchase they’re making vs. when they’re surprised by the possibility of a purchase. Think back to your own history. Has there ever been a product or anything you thought about buying for some time? Maybe it popped up in your thoughts throughout … Read more

When to Make Your Lead Magnets PAINFUL

Let’s say you’re building a sales funnel to promote a new weight loss program. Your lead magnet should detail ways to lose weight. But here’s the key – make these methods painful. Discouraging. Problematic. Complicated. Etc. Maybe you give them a diet that’s difficult to follow. Or a workout plan that’s enough to make an … Read more

Case Study on a $1.99 Trial Membership

Do you sell a monthly membership? If not, you might want to consider it. Here’s 3 reasons to start a membership site: 1. Monthly memberships mean residual income. You sell a membership once and you get paid for it month after month until the customer cancels. 2. Selling a membership generally isn’t any harder than … Read more

Are You Overwhelming Your Visitors?

I just visited the site of an EXCELLENT marketer who knows his stuff. But… Here’s what happened. I’d clicked over to one of his blog posts. Black background, BIG long hard to read headline. Okay, it’s a little much, but I can handle that. Wait, there’s a banner across the bottom in bright blue. Hmmm, … Read more

Sneaky Way to Get Lots of Good Reviews

To get lots of good reviews you’re first going to need a place where people can leave their reviews. For example, if you sell on Amazon then Amazon is the place to capture your reviews. If you have a review system on your website, then that’s where you’ll be sending people. Here’s how it works… … Read more

Want a 5-Figure Per Month SIDE Business?

I’ve seen three different marketers doing a variation of this business, all with the same result – they earn a bare minimum of $5,000/month and usually 2 to 3 times that much. Two of them are completely unknown marketers who are quietly doing this in their spare time. The third marketer is a fairly big … Read more

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